Sun Soil Packaging

This project was a freelance gig where I worked with a company called Sun Soil, which is a CBD supplement company based in Vermont. I was tasked with designing their new packaging for a new line of products.

This was an amazing opportunity for me since I needed to work within the constraints of the brand guidelines. I had to make the new packaging feel unique while also on brand.

NOTE: Due to private implications within the company, these designs were not used.

Overview

  • Needed to emphasize color and movement that felt upbeat and on-brand.

    I used a lot of greens and yellows to emphasize energy.

  • I used darker, dreamier yellows and purples like lavender to contrast life and rest.

  • I created different illustrations of mushrooms, one more serious and the other more playful.

    For the colors, I used deeper, richer, and earthier tones.

Supergreen Supplements

Sleep Supplements

Mushroom Supplements

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